You don’t want to “keyword stuff” and cram your core keyword and every possible variation of it into your alt attribute. In fact, if it doesn’t fit naturally into the description, don’t include your target keyword here at all. Just be sure not to skip the alt attribute, and try to give a thorough, accurate description of the image (imagine you’re describing it to someone who can’t see it – that’s what it’s there for!). Google determines “quality” by a number of means, but a site’s link profile – the number and quality of other websites that link to a page and site as a whole – is among the most important. Google is looking for pages that containhigh-quality, relevant informationrelevant to the searcher’s query.
We publish an amazing study on the impact of snow on construction in the winter in cold weather climates. Competition – As with any business opportunity, in SEO you want to consider the potential costs and likelihood of success. For SEO, this means understanding the relative competition for specific terms. Google is looking for pages that contain high-quality, relevant information about the searcher’s query. This guide is intended to serve as an introduction to SEO. For a more in-depth overview of content creation for SEO, the technical considerations of which you should be aware, and other related topics, read Tom Demers’ comprehensive introductory guide to SEO basics.
Similar tools includeFollowerWonk, Little Bird and Ahrefs. More detailed tutorials on using these tools to better understand your niche are included below. All of the other pages are simple sales-oriented pages explaining various aspects of our company’s snow removal offerings.